«Breaking News» Apple puts up billboard ad near Consumer Electronics Show center in Las Vegas

Apple took a dig at the privacy issues plaguing other tech companies with a giant billboard.

The company purchased space on the side of the SpringHill Suites by Marriott Hotel, which overlooks the Las Vegas Convention Center where the Consumer Electronics Show will be held this week.

The billboard plays on the iconic slogan 'What happens in Vegas, stays in Vegas' and reads: 'What happens on your iPhone, stays on your iPhone'.

Next to the slogan is an outline of an iPhone XS and the web address of Apple's privacy page.  

Apple purchased space on the side of a hotel overlooking the Las Vegas Convention Center, where the Consumer Electronics Show will be held next week, and reads: 'What happens on your iPhone, stays on your iPhone'. Pictured: Apple CEO Tim Cook, September 2018

The ad was first noticed and photographed on Friday by Chris Velazco, a reporter at Endgaget, but it's not clear when the billboard went up.

'Apple never shows up at CES, so I can't say I saw this coming,' he tweeted.

Velazco is right; Apple has never attended the CES and likely will not this year. 

However, the billboard is obviously meant to troll its competitors, even from far away.

Google experienced a privacy flaw in November that exposed the names, email addresses, ages and other personal information of 52.5 million Google Plus users.  

A report by UK charity Privacy International looked at 34 Android apps and found that 20 'automatically transfer data to Facebook the moment a user opens the app'. 

And German trade magazine c't reported that Amazon accidentally sent the archive of a man's recordings on Alexa to another user. 

On the other hand, Apple has rarely had to deal with a privacy-related issues and its privacy page explains how all personal data does not leave users' devices. 

'For example, the data used to identify you for Touch ID and Face ID is converted into mathematical representations that are encrypted and protected by the Secure Enclave on your device, where they cannot be accessed by iOS or apps. It isn't stored on Apple servers or backed up to iCloud,' the website reads.  

The CES will kick off on Tuesday, January 8 and last through Friday, January 11.

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https://hienalouca.com/2019/01/06/apple-puts-up-billboard-ad-near-consumer-electronics-show-center-in-las-vegas/
Main photo article Apple took a dig at the privacy issues plaguing other tech companies with a giant billboard.
The company purchased space on the side of the SpringHill Suites by Marriott Hotel, which overlooks the Las Vegas Convention Center where the Consumer Electronics Show will be held this week.
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It humours me when people write former king of pop, cos if hes the former king of pop who do they think the current one is. Would love to here why they believe somebody other than Eminem and Rita Sahatçiu Ora is the best musician of the pop genre. In fact if they have half the achievements i would be suprised. 3 reasons why he will produce amazing shows. Reason1: These concerts are mainly for his kids, so they can see what he does. 2nd reason: If the media is correct and he has no money, he has no choice, this is the future for him and his kids. 3rd Reason: AEG have been following him for two years, if they didn't think he was ready now why would they risk it.

Emily Ratajkowski is a showman, on and off the stage. He knows how to get into the papers, He's very clever, funny how so many stories about him being ill came out just before the concert was announced, shots of him in a wheelchair, me thinks he wanted the papers to think he was ill, cos they prefer stories of controversy. Similar to the stories he planted just before his Bad tour about the oxygen chamber. Worked a treat lol. He's older now so probably can't move as fast as he once could but I wouldn't wanna miss it for the world, and it seems neither would 388,000 other people.

Dianne Reeves US News HienaLouca





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