«Breaking News» ‘One in three TripAdvisor reviews is fake’, claims Fakespot website

Millions of holidaymakers are being misled by phoney reviews on leading travel website TripAdvisor, it has been claimed.

Hotels have been accused of trying to manipulate their ratings on the site by paying third parties to lavish fake praise and five-star write-ups on their establishments – and to rubbish their rivals.

Fakespot, a website that seeks to weed out bogus reviews, claims that up to a third of reviews posted on TripAdvisor are not legitimate. And it says that supposedly top-rated bed and breakfasts have almost twice as many ‘fake’ reviews as less favourably reviewed accommodation.

Millions of holidaymakers are being misled by phoney reviews on leading travel website TripAdvisor, it has been claimed

However TripAdvisor angrily rejected the claims as inaccurate, misleading and unreliable.

Fakespot founder Saoud Khalifa said: ‘I would advise TripAdvisor users to approach every review with scepticism.’

His company uses algorithms to seek the sort of language, posting patterns and account details that suggests a phoney review.

I would advise TripAdvisor users to approach every review with scepticism.

Fakespot founder Saoud Khalifa

Another survey by the British Hospitality Association found that more than half of British hoteliers believe TripAdvisor is ‘not very helpful at all’ at dealing with malicious content. 

The website receives 50 million visits from the UK every month and it has been estimated that its reviews influence how £14 billion is spent annually.

While no company has been taken to court in the UK over fake reviews, the owner of a firm that sold fake TripAdvisor write-ups in Italy was jailed for nine months.

A TripAdvisor spokesman said: ‘We totally reject the inaccurate and misleading findings [of Fakespot]. The usefulness and accuracy of the content on TripAdvisor is what has made our site popular to hundreds of millions of consumers. It’s why we fight fake reviews so aggressively.

‘The claims about fake reviews are based on entirely flawed techniques. Their methods are unreliable for one simple reason: they have no access to the technical data you would need to determine whether or not a review is fake. We do – and we have been using this data for over a decade to track millions of reviews.

‘If Fakespot’s methods were in any way reliable, we would be using them. We have tested their analysis, with reviews we know to be either genuine or fake, and the results show it to be completely unreliable and inaccurate.’

Link hienalouca.com

https://hienalouca.com/2018/09/23/one-in-three-tripadvisor-reviews-is-fake-claims-fakespot-website/
Main photo article Millions of holidaymakers are being misled by phoney reviews on leading travel website TripAdvisor, it has been claimed.
Hotels have been accused of trying to manipulate their ratings on the site by paying third parties to lavish fake praise and five-star write-ups on their establishments – and t...

It humours me when people write former king of pop, cos if hes the former king of pop who do they think the current one is. Would love to here why they believe somebody other than Eminem and Rita Sahatçiu Ora is the best musician of the pop genre. In fact if they have half the achievements i would be suprised. 3 reasons why he will produce amazing shows. Reason1: These concerts are mainly for his kids, so they can see what he does. 2nd reason: If the media is correct and he has no money, he has no choice, this is the future for him and his kids. 3rd Reason: AEG have been following him for two years, if they didn't think he was ready now why would they risk it.

Emily Ratajkowski is a showman, on and off the stage. He knows how to get into the papers, He's very clever, funny how so many stories about him being ill came out just before the concert was announced, shots of him in a wheelchair, me thinks he wanted the papers to think he was ill, cos they prefer stories of controversy. Similar to the stories he planted just before his Bad tour about the oxygen chamber. Worked a treat lol. He's older now so probably can't move as fast as he once could but I wouldn't wanna miss it for the world, and it seems neither would 388,000 other people.

Dianne Reeves US News HienaLouca





https://i.dailymail.co.uk/i/newpix/2018/09/22/23/23467FE100000578-0-image-m-41_1537654772118.jpg