Holly Willoughby's latest collection for Marks & Spencer has been unveiled.
The This Morning presenter, 37, has selected her 16 favourite pieces for spring, including print T-shirts, versatile accessories and day-to-night dresses.
The edit, which goes on sale 26 February, focuses on denim but reflects Holly's personal style, with feminine blouses, button down skirts and flirty frills all on show.
Prices range from £8.50 for a printed t-shirt to £55 for a surprisingly wearable boiler suit.
Holly Willoughby's latest collection for Marks & Spencer has been unveiled. The first promotional image, pictured, released on social media this week, shows Holly in a double denim skirt and shirt combo that echoes her tough yet feminine I'm A Celebrity wardrobe
Update your denim collection like Holly in a mini skirt from M&S
Holly Willoughby's stint as host of I'm A Celebrity might have come to an end, but she's back on This Morning and is set to launch her fourth edit for Marks & Spencer. So we won't be short of style inspiration in the run up to spring!
This time it's her denim skirt we're coveting, especially the way it's been styled with a denim shirt in a different wash.
We love the flattering A-line shape and button down design of this skirt. You'll have to wait until 26th February to get your hands on the real deal, but if you can't wait that long then recreate Holly's look with the help of our edit below instead.
Monki, Oasis and PrettyLittleThing have all got budget-friendly options that will do the trick...
* PRICES MAY NOT BE AS ADVERTISED
The presenter is seen in a £35 blouse, left, and a £25 button down skirt, right, from the range
Accessory stand-outs include two £29.50 cross-body bags and a pair of £55 white cowboy boots that will lift any wardrobe.
Fortunately for fans, the range will be available than more stores than ever before, with M&S increasing the rollout from 32 branches to 70.
This is the fourth edition of Holly's Must-Haves since her appointment as M&S brand ambassador in September last year.
Experts estimate the star would have been paid anywhere from £500,000 to £950,000 for the deal.
Day-to-night denim shirt dresses in two different lengths also feature. Both cost £49.50
Boots became a staple of Holly's I'm a Celebrity wardrobe so its perhaps of little surprise they've been included in her Must-Haves. Pictured, a brown fabric and £55 white leather pair
But the partnership has also proved hugely lucrative for M&S, who hoped to tap into the significant clout wielded by the queen of daytime TV.
Speaking to the Evening Standard, Jill Stanton, trading director for womenswear and kidswear, said: 'Holly has been hugely successful for us. Our biggest ever day online was the first day she launched.'
The high street stalwart will be hoping to see further success with the latest release.
A western-inspired denim blouse, left, £35, and a printed £8.50 t-shirt offer plenty of options
A versatile denim boiler suit £55, is sure to be a hit. Right, classic dark wash jeans for £19.50
These £45 white trainers feature playful zebra print and star detailing that elevate the look
Shoppers have the choice of owning this £29.50 cross-body bag in a blue, left, or brown, right
The western-influenced range reflects a wider use of denim throughout M&S womenswear as it looks to capitalise on its position as a market leader in jeans.
The presenter said of the release: 'This edit has been really fun to pull together, I have always loved the simplicity of a denim dress and I live in a high waisted skinny jean at the weekend.
'The pieces in this edit are really versatile but are also super stylish too.
'I am a huge fan of wearing different denim pieces together - effortless but with a cooler edge! If top-to-toe denim isn't for you, add a crisp white tee and a simple ankle boot, for a classic look that will see you through season after season.'
This £8.50 striped top can be dressed up or down. Right, a pair of classic navy pumps
Marks and Spencer show how the striped top can be worn under the boiler suit from the range
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https://hienalouca.com/2019/01/25/holly-willouhbys-ms-collection-is-focused-on-denim/
Main photo article Holly Willoughby‘s latest collection for Marks & Spencer has been unveiled.
The This Morning presenter, 37, has selected her 16 favourite pieces for spring, including print T-shirts, versatile accessories and day-to-night dresses.
The edit, which goes on sale 26 February, focuses on ...
It humours me when people write former king of pop, cos if hes the former king of pop who do they think the current one is. Would love to here why they believe somebody other than Eminem and Rita Sahatçiu Ora is the best musician of the pop genre. In fact if they have half the achievements i would be suprised. 3 reasons why he will produce amazing shows. Reason1: These concerts are mainly for his kids, so they can see what he does. 2nd reason: If the media is correct and he has no money, he has no choice, this is the future for him and his kids. 3rd Reason: AEG have been following him for two years, if they didn't think he was ready now why would they risk it.
Emily Ratajkowski is a showman, on and off the stage. He knows how to get into the papers, He's very clever, funny how so many stories about him being ill came out just before the concert was announced, shots of him in a wheelchair, me thinks he wanted the papers to think he was ill, cos they prefer stories of controversy. Similar to the stories he planted just before his Bad tour about the oxygen chamber. Worked a treat lol. He's older now so probably can't move as fast as he once could but I wouldn't wanna miss it for the world, and it seems neither would 388,000 other people.
Dianne Reeves Online news HienaLouca
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