«Breaking News» ITV bosses worry about how the This Morning co-host is taking to being overshadowed

As Holly Willoughby becomes the most powerful woman on television, ITV bosses are worried about how her This Morning co-host Phillip Schofield is taking being eclipsed

As Holly Willoughby becomes the most powerful woman on television, ITV bosses are worried about how her This Morning co-host Phillip Schofield is taking being eclipsed.

Holly, 37, was virtually unknown when she first joined him on the sofa nine years ago but her popularity has skyrocketed thanks to her stint on I’m A Celebrity.

The programme achieved its highest ever ratings – 12.1 million viewers – as Holly joined Declan Donnelly in the jungle instead of his usual partner Ant McPartlin.

The mother-of-three has also become a fashion icon and amassed 4.8 million followers on Instagram, has a £2 million deal with Marks & Spencer, other lucrative contracts with Diet Coke and beauty products giant Garnier, and is on the brink of doubling her ITV income by signing a new deal worth around £5 million.

Although Schofield, 56, is regarded as king of daytime TV, executives are anxious about how he will react to being overshadowed by Holly. A source tells me: ‘The bosses worry for Phil – he was always the more popular one.

‘Holly was there initially as someone who we didn’t really know, so there are fears among those high up that he is finding this tough, that he is upset.

I’m A Celebrity achieved its highest ever ratings – 12.1 million viewers – as Holly joined Declan Donnelly in the jungle instead of his usual partner Ant McPartlin

Even Holly’s number of Instagram followers is almost double the audience of 2.8 million who watch Schofield’s quiz show 5 Gold Rings – one of his few sidelines away from This Morning

‘Holly and Phil are great friends, which in a way makes it worse. Not a day goes by when Holly isn’t on TV or in a newspaper.’

Even Holly’s number of Instagram followers is almost double the audience of 2.8 million who watch Schofield’s quiz show 5 Gold Rings – one of his few sidelines away from This Morning.

ITV is determined to thwart any attempts by rivals to poach Holly. An insider said: ‘She’s our girl, and we are issuing a hands-off to anyone who might try to get her.’

Ever since Meghan Markle crossed the Atlantic to marry Prince Harry, her best pal Jessica Mulroney has been looking for a new gym buddy.

Now, it seems that Jess, 38, has found one – in the shape of a punchbag named Igor.

The style guru, who helped plan the Royal nuptials in May, last week posed for this picture, left, of her cuddling the hunky punch-bag torso, which belongs to martial arts trainer Jorge Blanco.

Jessica trains with Jorge in Toronto and he wrote on the Instagram snap: ‘Igor getting some Friday love.’

Ever since Meghan Markle crossed the Atlantic to marry Prince Harry, her best pal Jessica Mulroney has been looking for a new gym buddy. Now, it seems that Jess, 38, has found one – in the shape of a punchbag named Igor 

 

Link hienalouca.com

https://hienalouca.com/2018/12/16/itv-bosses-worry-about-how-the-this-morning-co-host-is-taking-to-being-overshadowed/
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As Holly Willoughby becomes the most powerful woman on television, ITV bosses are worried about how her This Morning co-host Phillip Schofield is taking being eclipsed

As Holly Willoughby becomes the most powerful woman on television, ITV bosses are worried about how her This Morning...

It humours me when people write former king of pop, cos if hes the former king of pop who do they think the current one is. Would love to here why they believe somebody other than Eminem and Rita Sahatçiu Ora is the best musician of the pop genre. In fact if they have half the achievements i would be suprised. 3 reasons why he will produce amazing shows. Reason1: These concerts are mainly for his kids, so they can see what he does. 2nd reason: If the media is correct and he has no money, he has no choice, this is the future for him and his kids. 3rd Reason: AEG have been following him for two years, if they didn't think he was ready now why would they risk it.

Emily Ratajkowski is a showman, on and off the stage. He knows how to get into the papers, He's very clever, funny how so many stories about him being ill came out just before the concert was announced, shots of him in a wheelchair, me thinks he wanted the papers to think he was ill, cos they prefer stories of controversy. Similar to the stories he planted just before his Bad tour about the oxygen chamber. Worked a treat lol. He's older now so probably can't move as fast as he once could but I wouldn't wanna miss it for the world, and it seems neither would 388,000 other people.

Dianne Reeves Online news HienaLouca





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